Finding a home in the big city

Our home-solutions firm, SRGendeavours, was established in Noida by Sharjeel Raza in January 2023. The founder had experienced a common problem – finding a home in the big city. Young people faced different kinds of discrimination. Single women and bachelors are considered unreliable. Migrants from other places are viewed with suspicion as they appear as ‘foreigners’ in a new city. Further, many newcomers did not have the know-how to get around, lacking access to local insights in a new city.

I concluded that people leaving homes to relocate to another city needed more than just a house. They needed a place they could call home, a community where they would be accepted, and a platform that allows connections to various other access points.